As we predicted television manufacturers have already started building up the 3DTV market, as well as broadcasters such as Sky launching 3D TV services in 2010 and it is only likely to continue throughout this year and decade. Sony are no different. With their new range of Bravia TV’s announced at CES 2010 which continue their long tradition of combining style and elegance with functionality and quality.
The first enhancement they have made is with the Sony Monolithic Design Concept that is featured across the new BRAVIA range of products. It is minimalistic as well as practical. You can recline the TV to alter the viewing angle by up to 6 degrees. The screen surface is flush and it looks spectacular in my opinion as always with Sony products. What they like to call ‘monolithic design’ has been deployed throughout their new range of Bravia TV’s, Blu-Ray players and home cinema systems. Which going by the look of these new TV’s is not a bad thing at all. They’re curvaceous, spacious and absolutely stunning.
The new Bravia’s also include what we call ‘IPTV’ which basically allows you to catch up on your favourite shows via the internet. From early 2010 the ‘Demand Five’ service will be available on the Bravia. Other internet services built in to the Bravia are live updates from sites such as Twitter, Flickr and Facebook. It is all accessed from the usual XMB TV menu which is found on all current Bravia TV’s and the PS3.
As I mentioned briefly before. These new TV’s allow for full HD 3D video playback. The LED backlit TV’s enhance colour contrast and intensity. There is also the advanced motion flow 200Hz which greatly improves the smoothness of your viewing.
Other additions include the option for a built in Blu-Ray or DVD player which saves space around your living room and another great feature is the face recognition service which unbelievably, detects who is watching the TV and it dims the picture or turns off if nobody is watching. Also it lets you know if you’re sitting too close to the TV. It optimises the picture and sound balance depending on your distance from the screen. It even recommends your favourite programs as it intelligently creates a profile for each regular viewer of the TV. Absolutely incredible.
Most of all though, the 3D HD TV’s are really going to take off thanks to that a certain movie from James Cameron called Avatar, I just wonder how many 3DTVs will be sold off the back of its eventual release in 3D Blu-Ray – no wonder manufacturers are now really starting to push this technology. Like it or not, it’s the future and throughout 2010 it is the way will be headed. I’m looking forward to seeing these things in action as soon as they are released. No news on timing or pricing as yet.