Recently here on Zath, we’ve covered several new Sony BRAVIA home entertainment products that were unveiled at the Consumer Electronics Show (CES) 2010, these included BRAVIA HDTVs, 3DTVs, Blu-Ray players, surround sound systems. All of these new products had a common theme in terms of their design, they all feature Sony’s latest Monolithic Design Concept. This design philosophy continues their long tradition of combining style and elegance with functionality and quality that certainly makes them look appealing and stand out from the crowded market of home entertainments systems.
The Sony Monolithic Design Concept that is featured across the new BRAVIA range of products is minimalistic as well as practical. You can recline the TV to alter the viewing angle by up to 6 degrees depending upon your own living room setup to minimise potential reflections and maximise enjoyment. The screen surface is flush with the bezels, all behind a single pane of glass, it’s almost as though these are objects carved out of metal and glass, and it looks spectacular in my opinion as always with Sony products.
Here at Zath, we’ve been lucky enough to interview the director of Sony Design Centre Europe (DCE); Takuya Kawagoi who has overseen the implementation of this new Monolithic Design Concept for these products.